BRAs of the Bay

BRAs of the Bay

BRAs of the Bay will be hosted at a new location for 2022!

Plastic Surgery & Skin Specialists by BayCare Clinic® will host the 8th annual BRAs of the Bay event Thursday, October 13, 2022 at the Resch Expo, 840 Armed Forces Dr in Ashwaubenon.



Federal law mandates coverage of breast reconstruction surgery for most breast cancer patients, even if reconstruction is delayed until after cancer treatment is completed.


Undergoing breast reconstruction can have profound physical and emotional benefits for women. It can help enhance their confidence and self-image after a mastectomy.


Our goal with this event is to help close the loop on breast cancer and raise awareness of the breast reconstruction rights of breast cancer survivors. Attendees can learn more about breast reconstruction rights, enjoy entertainment, hors d’oeuvres, a cash bar and a silent auction.


Tickets to the event are $20 and donations are being collected to help support the cause.


BRAs of the Bay Donate QR Code


Donate now!


BRAs of the Bay is part of a national effort sponsored by the American Society of Plastic Surgeons and The Plastic Surgery Foundation. National Breast Reconstruction Awareness Day (BRA Day) is Wednesday, October 19, 2022.


It’s mission statement:

Breast reconstruction following a mastectomy or lumpectomy is not for every woman, but every woman should be informed of the options to which she is legally entitled. National BRA Day helps raise awareness and close the loop on breast cancer.


Proceeds from BRAs of the Bay, with additional support from the BayCare Clinic Foundation, the Plastic Surgery Foundation, and Plastic Surgery & Skin Specialists by BayCare Clinic, will benefit the Ribbon of Hope Foundation and the national Breast Reconstruction Awareness Day initiative.


Money donated to the Ribbon of Hope Foundation stays in the community to help provide emotional, financial, and educational support to breast cancer patients in Brown and Kewaunee counties.


BRAs of the Bay parking information

The 8th Annual BRAs of the Bay event will be held at the Resch Expo, 840 Armed Forces Drive in Ashwaubenon.


Guests can park in the Blue Lot located on Armed Forces Drive. Upon crossing Armed Forces Drive, guests will proceed to the Resch Expo to the doors closet to the Veteran’s Memorial Monument.


Overflow parking is available in the Green Lot at Lambeau Field located off Lombardi Avenue.


If guests park at Lambeau, guests may cross Oneida Street at the stop lights either at the Lombardi/Oneida intersection or the Armed Forces/Oneida intersection.


Click on the image below to see more detailed parking information.


BRAs of the Bay Parking Map


Decorating bras

To celebrate breast reconstruction awareness day, businesses and individuals from the Green Bay area are invited to participate in the event by decorating bras.


Those participating can register to decorate a bra online. Before being displayed at the event, businesses are encouraged to display their bra at their location in the community.


All registered bras will be voted on by the public online from October 1 to October 12 (ending at midnight).  Prizes will be awarded during the event.


For additional information, please contact Jessica Winkel at


Thank you to the sponsors of BRAs of the Bay


Gold Level

Allergan Logo

Silver Level

Green Bay Packers Give Back


MTF Biologics


Bronze Level

Creative Sign Company Inc.
Pool Works, Inc.


In Kind Sponsors

Heyrman Printing & Green Bay Blue
Packer Fastener